Do's and Don'ts's of E commerce website development

Nowadays it is extremely easy to develop an E commerce website and enter the fray. However, it is not as easy to stand out from the numerous website already up and about in the market and draw the users in. It is not just enough to get a visitor, it is important to be attractive enough and friendly enough to convert that visitor into a customer. There are a few important tips that should be kept in mind while developing an E commerce website, as per the reports of an ecommerce website design company. 

Do's of E commerce website development:

• Test and retest your product before launching a site and spending on it. Take the mood of the market in consideration, run the test with the help of your friends and family members and make sure that your product is worth all the effort. It is hard to find faults with your work, but a critical point of view can go a long way in making it successful. Once you learn its pros and cons, improve upon it, you can make your website all the more informative and introduce the audience to it with much more confidence. 

• Put up high quality images, and give the product detail in an elaborated, reader friendly manner. Avoid pixilated images and make sure that the text is visible and the user does not have to strain his eyes to read it, says an expert providing ecommerce solutions.

• Suggest other products once the customer puts a product in his bag. Many products work best in combination with another product and as an E commerce website, trying to make it big, you should provide your customer with the option or suggest the purchase of another product. In the case of clothing you can help the customer shop a particular look and not leave them hunting for matching items. 

• Make your website more organized. Put items of a particular category in one column and so on. Make it search efficient, so that the customer is not left to hunt all over to find a particular product. This is an important aspect and must be taken care of, says a senior developer in an ecommerce web development company .

• Check the working of your website every few weeks. Make a few changes wherever required and keep up with the changing pace of the E commerce market. All the products should be just a few clicks away and make the home page informative and attractive.

• Keep the safety of the customers in mind. Do not ask for too much information. Keep their credit and debit card usage secure. Provide cash on delivery option wherever you can. Multiple payment options work best and are appreciated more.

• Make your website mobile friendly. Mobile phones and tablets are the device of the current generation. Websites that are mobile friendly and accessible on the go are sure to rate higher that others who don't. 

Don'ts's of E commerce website:

• Shipping charges are the most unattractive of all E commerce website features. Shipping charges can be a huge turn off, so bury them, your customers will love you for it and keep coming back to your website. 

• Keep true to the promises you make to your customers. If your website promises easy returns, then make the return process easy and friendly for them. Deliver the product before or on the due date and do not delay it, 

• Do not work in a haphazard manner. Have a full proof plan as to where you want to go with your website and how you want to see it develop. Jumping from one obstacle to another and just steering forward won't do any good and will reflect on your website. Create a blueprint and arrange things accordingly.